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Services / Google Ads

Google Ads that bring in enquiries, not just clicks.

Search campaigns built around what your customers actually type, with call and form tracking set up from day one, so you always know what each enquiry costs.

Google Ads (PPC)At a glance
Where it shows
Google search results, marked “Sponsored”
You pay
Per click, within a budget you control
Tracked
Calls, forms and quote requests
Best for
Businesses wanting steady, scalable enquiries
Why it matters

Badly set up ads waste money quickly.

Broad keywords, missing negative keywords and no conversion tracking are the most common reasons Google Ads “don't work”. Getting the foundations right makes the difference.

Why it matters 01

Right searches

Keyword research and negative keywords keep your budget on people looking to buy.

Why it matters 02

Right message

Ads and assets that match what was searched, sending people to the right page.

Why it matters 03

Right numbers

Call and form tracking, so decisions are based on enquiries rather than clicks.

What's included

Three ways to work with us.

New account, existing account that needs work, or ongoing care. Choose the option that fits.

One-off

Campaign setup

A new account built properly from the start.

  • Keyword research for your services and area
  • Campaign and ad group structure
  • Negative keyword lists
  • Ad copy and assets (calls, sitelinks, callouts)
  • Location and schedule targeting
  • Call and form conversion tracking
  • Landing page recommendations
Ask about setup
One-off

Audit & fix

Already running Google Ads? We find where budget is being wasted and fix it.

  • Full account and conversion tracking audit
  • Search terms and wasted spend review
  • Structure, keyword and negative keyword fixes
  • Ad copy and asset refresh
  • Location, schedule and bidding corrections
  • Written summary of what we changed
Ask about an audit
Monthly

Ongoing management

Setup or audit first, then ongoing optimisation to get more from your budget.

After setup or audit:
  • Weekly search term reviews
  • Bid strategy and budget adjustments
  • Ad testing to improve results
  • Wasted-spend checks
  • Monthly report and review call
Ask about management
FAQ

Common questions.

Something else on your mind? Send us a message on WhatsApp.

How much should I spend on ads?

It depends on your services, area and competition. We'll recommend a starting budget on the free call, and you stay in control of it.

Is the ad spend included in your fee?

No. Ad spend is paid directly to Google. Our fee is for setup and management, agreed with you upfront.

I already run Google Ads. Can you take a look?

Yes. We can audit your current account, explain what's working and what isn't, and fix it.

How quickly will I see results?

Ads can start bringing enquiries within days. The first few weeks are about learning what works, then improving it.

Contact

Let's talk about your business.

Tell us a little about your business and what you need. We'll reply within one working day.

What are you interested in?